Brand Marketing Archives | FairWinds

Brand Marketing

Campaign-Specific Domain Names Stand out at This Year’s Super Bowl

Choosing a Domain Name as Unique as your Startup

The Rise of Direct-to-Consumer Digital Retail and Fashion

Singles’ Day Shopping Festival and Chinese E-Commerce Trends

New gTLD Brand Strategy on the Launchpad in Europe

.GEO Domain Names – A New Tool in Local Online Marketing

<img alt="" data-src="https://www.fairwindspartners.com/wp-content/uploads/2021/08/fairwinds-default-300x300.png" class="w-100 mb-4 lazyload" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" /><noscript><img alt="" data-src="https://www.fairwindspartners.com/wp-content/uploads/2021/08/fairwinds-default-300x300.png" class="w-100 mb-4 lazyload" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" /><noscript><img alt="" data-src="https://www.fairwindspartners.com/wp-content/uploads/2021/08/fairwinds-default-300x300.png" class="w-100 mb-4 lazyload" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" /><noscript><img alt="" data-src="https://www.fairwindspartners.com/wp-content/uploads/2021/08/fairwinds-default-300x300.png" class="w-100 mb-4 lazyload" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" /><noscript><img src="https://www.fairwindspartners.com/wp-content/uploads/2021/08/fairwinds-default-300x300.png" alt="" class="w-100 mb-4" />

How New gTLDs Are Playing a Role in Black Friday Marketing and Holiday Marketing in 2014

<img alt="" data-src="https://www.fairwindspartners.com/wp-content/uploads/2021/08/fairwinds-default-300x300.png" class="w-100 mb-4 lazyload" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" /><noscript><img alt="" data-src="https://www.fairwindspartners.com/wp-content/uploads/2021/08/fairwinds-default-300x300.png" class="w-100 mb-4 lazyload" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" /><noscript><img alt="" data-src="https://www.fairwindspartners.com/wp-content/uploads/2021/08/fairwinds-default-300x300.png" class="w-100 mb-4 lazyload" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" /><noscript><img alt="" data-src="https://www.fairwindspartners.com/wp-content/uploads/2021/08/fairwinds-default-300x300.png" class="w-100 mb-4 lazyload" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" /><noscript><img src="https://www.fairwindspartners.com/wp-content/uploads/2021/08/fairwinds-default-300x300.png" alt="" class="w-100 mb-4" />

Improving Your Sports Marketing With the Right Domain Names

<img alt="" data-src="https://www.fairwindspartners.com/wp-content/uploads/2021/08/fairwinds-default-300x300.png" class="w-100 mb-4 lazyload" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" /><noscript><img alt="" data-src="https://www.fairwindspartners.com/wp-content/uploads/2021/08/fairwinds-default-300x300.png" class="w-100 mb-4 lazyload" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" /><noscript><img alt="" data-src="https://www.fairwindspartners.com/wp-content/uploads/2021/08/fairwinds-default-300x300.png" class="w-100 mb-4 lazyload" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" /><noscript><img alt="" data-src="https://www.fairwindspartners.com/wp-content/uploads/2021/08/fairwinds-default-300x300.png" class="w-100 mb-4 lazyload" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" /><noscript><img src="https://www.fairwindspartners.com/wp-content/uploads/2021/08/fairwinds-default-300x300.png" alt="" class="w-100 mb-4" />

“Cutts” Both Ways – Getting Creative with ccTLDs

<img alt="" data-src="https://www.fairwindspartners.com/wp-content/uploads/2021/08/fairwinds-default-300x300.png" class="w-100 mb-4 lazyload" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" /><noscript><img alt="" data-src="https://www.fairwindspartners.com/wp-content/uploads/2021/08/fairwinds-default-300x300.png" class="w-100 mb-4 lazyload" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" /><noscript><img alt="" data-src="https://www.fairwindspartners.com/wp-content/uploads/2021/08/fairwinds-default-300x300.png" class="w-100 mb-4 lazyload" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" /><noscript><img alt="" data-src="https://www.fairwindspartners.com/wp-content/uploads/2021/08/fairwinds-default-300x300.png" class="w-100 mb-4 lazyload" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" /><noscript><img src="https://www.fairwindspartners.com/wp-content/uploads/2021/08/fairwinds-default-300x300.png" alt="" class="w-100 mb-4" />

Here is .NYC: How The Big Apple Can Use Its New TLD To Entice Tourists – And Why Its Economy May Depend On It

<img alt="" data-src="https://www.fairwindspartners.com/wp-content/uploads/2021/08/fairwinds-default-300x300.png" class="w-100 mb-4 lazyload" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" /><noscript><img alt="" data-src="https://www.fairwindspartners.com/wp-content/uploads/2021/08/fairwinds-default-300x300.png" class="w-100 mb-4 lazyload" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" /><noscript><img alt="" data-src="https://www.fairwindspartners.com/wp-content/uploads/2021/08/fairwinds-default-300x300.png" class="w-100 mb-4 lazyload" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" /><noscript><img alt="" data-src="https://www.fairwindspartners.com/wp-content/uploads/2021/08/fairwinds-default-300x300.png" class="w-100 mb-4 lazyload" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" /><noscript><img src="https://www.fairwindspartners.com/wp-content/uploads/2021/08/fairwinds-default-300x300.png" alt="" class="w-100 mb-4" />

The Test of Time

<img alt="" data-src="https://www.fairwindspartners.com/wp-content/uploads/2021/08/fairwinds-default-300x300.png" class="w-100 mb-4 lazyload" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" /><noscript><img alt="" data-src="https://www.fairwindspartners.com/wp-content/uploads/2021/08/fairwinds-default-300x300.png" class="w-100 mb-4 lazyload" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" /><noscript><img alt="" data-src="https://www.fairwindspartners.com/wp-content/uploads/2021/08/fairwinds-default-300x300.png" class="w-100 mb-4 lazyload" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" /><noscript><img alt="" data-src="https://www.fairwindspartners.com/wp-content/uploads/2021/08/fairwinds-default-300x300.png" class="w-100 mb-4 lazyload" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" /><noscript><img src="https://www.fairwindspartners.com/wp-content/uploads/2021/08/fairwinds-default-300x300.png" alt="" class="w-100 mb-4" />

For Love of Bacon

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