The Internet is rapidly evolving. Taking full advantage of all available online opportunities is more critical—and more challenging—than ever.
Domain names are the doorways to websites, and understanding how Internet users utilize domains to search for content is the key to optimizing a company’s online presence and to successful online brand protection. FairWinds Partners is the preeminent Domain Name Strategy consulting firm providing specialized domain name advisory services to major brand owners. We partner with clients to develop and manage the most effective and efficient domain name programs, which are tailored to the specific and dynamic market challenges and opportunities each company faces.
Our customized services provide recommendations and solutions based upon our expertise in the areas of domain names, intellectual property, risk management and marketing. FairWinds domain name solutions are designed to:
- Promote and protect brands
- Drive revenue
- Reduce Internet-related expenses
- Increase and improve the quality of online traffic
- Enhance online brand marketing and customer experiences
FairWinds in the Press
Now There Are Fewer Ways to Bash Blackstone
(The Wall Street Journal)
From Dotcom to Dot-Anything: Three Things You Should Know About New Web Domains
(Fox Business)
'ICANN' Buy .XXX Now, But U.S. Brands Spurn Costly New Top-Level Domains
(BrandChannel)
When You Mean Facebook but Type Faecbook
(Bloomberg Businessweek)
Our Commitment
FairWinds Partners believes that the Internet should be a safe environment where consumers are protected and commerce is able to thrive. Since 2006, we have donated over 9,000 hours of pro bono time to public policy initiatives dedicated to Internet safety in an effort to realize this goal. Read more.
